Increase media coverage of Technodinamika following the introduction of the new development strategy
SOLUTION
Regular press-office of the Holding
Organize series of press-events
RESULTS
Over 700 stories in Russian media
Consolidation of Holding's leading position in the media landscape
Significant increase of media comments by the top managers of Technodinamika
«Technodinamika» is one of the largest holdings in the Russian aviation industry in terms of output of non-military products.
In 2017, Altezza provided media support to Technodinamika at various major events which took place as part of the key international shows, forums and press-conferences. Through active collaboration with general business and specialized media Altezza was able to help the Holding present its information agenda to the TOP federal resources thereby ensuring wide coverage of the target audience.